THIS WEEK’s Workshop: In-Synch Personal Marketing Collateral Materials… Thursday, April 16th, 8:45 AM @ The Egg and I in Addison

Actions requested:

Bring hard and soft copies of your current resume draft… bring your laptop (or other wi fi-enabled editing tool) if you want to do some self-inflicted, hands on editing of your resume or LinkedIn Profile… everyone will have the opportunity to practice their verbal collateral materials.

Homework:  Be prepared to tell us the KEYWORDS you choose for people to find you, and WHY you chose them.

Building on the concepts of ACHIEVING CareerFITness, this week’s Event will focus on content issues for high impact, productive collateral materials like a job seeker’s resume, verbal ‘pitches,’ and their LinkedIn Profile.

More Enlightening Homework…

Write out the factors that are important to you in a job…actually write out your list. During your career transition, you learn the value of setting your offer criteria.

1. Creates an objective target for your efforts ahead;
2. Gives you a meaningful set of questions to ask during research and networking;
3. Provides an objective way to analyze and react to offers as they occur.

To manage your career wisely has you extending the same concept. Keep your “offer criteria” in that dynamic state of change that allows you to adapt to market conditions.  If your current goal is to find a new position, then you should prepare your search as a “business model”, manage it accordingly, be flexible, and be ready for the unexpected.

Here are some tips to get you started:

1. Have a “business-as-usual” attitude…Manage your search as you would your business or job responsibilities.

2. Have reasonable expectations…List your abilities, marketability, compensation, work environment and relocation, then validate these expectations with peers, other job hunters, and/or recruiters. This can be accomplished during your initial PERSONAL CONTACT NETWORKING. “Getting the word out” is a very productive first step in developing your network.

3. Determine your career objective…Know what your next right work is. This will help focus your actual search. With clarity in your positioning goals, you can write a great resume to convey your story.

4. “WORDCRAFT” your resume…Create a forward looking “story” of what YOU CAN DO. Target your accomplishments, such as increased sales and profits, reductions in costs, etc. Focus on achievements that support your qualifications for your job goal. BTW, can you state your qualifications appropriate to differing job descriptions?

This week’s workshop encourages you to communicate what you are capable of and motivated to do in the future, using your past as supportive evidence.  Its easy to make a resume look and read well… but does YOUR resume truly “FIT” your career objectives?  By learning and following the guidelines suggested this week, you will find the “journey” to your destination, successful career transition, to be smooth sailing.  

Who should attend:

  1. Job seekers who have not achieved productivity in their ONLINE efforts
  2. NEW Job seekers who need to develop their collateral ‘arsenal’
  3. Those that understand they must ‘tweak’ their resumes from time to time… but don’t understand HOW
  4. DFWCareerpilot ‘regulars’ with specific questions

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