Networking is a primary means of finding and landing that next right employment opportunity. Social Media is an internet phenomenon that has become a very important tool for job seekers to use in their networking efforts. It is an extraordinary method for self-marketing. In fact, I like to call it your “GPS for Efficient Networking Activity.”
CAUTION: USE TECHNOLOGY to save time and access information, but NEVER allow technology to replace person-to-person networking and relationship building. NETWORKING is a (very personal) contact sport!
THIS WEEK’s Session: Thursday, October 11th, 8:45 AM at The Egg and I: A LinkedIn PRIMER: TASK#1, Evolving Your Profile
The “top three” social media sites for job search are Facebook, LinkedIn, and Twitter
LinkedIn is the most used social media site for business and professionals. Thus, it is an excellent site for job-search purposes. Recruiters and the more sophisticated companies use LinkedIn to source potential candidates for their open positions. Facts about LinkedIn…
- LinkedIn is a business networking tool, not a social networking site
- Over 500 million LinkedIn users and trending up
- Approximately I million new users added each week
- Close to half of all LinkedIn users are in the U.S.
- Executives in every Fortune 500 company are users
- It is estimated that 85% of all recruiters use LinkedIn to find talent
- Recruiting services is one of the major sources of revenue at LinkedIn
- LinkedIn offers both free and fee-based services, but you do not need to pay to effectively use this networking tool
LinkedIn is like a multi-faceted “diamond” for networkers. In fact, it might be helpful to see the multiple functionalities of LinkedIn in three “tasks.” Your TASK#1 Is to have an account and create a high impact Profile that is in sync with your resume.
Already you need to make an important decision. Will you be using LinkedIn to PUSH your message outward, creating visibility for you availability?… or using LinkedIn to PULL people to your KEYWORDS?… or, my favorite, using both approaches together.
TASK#1: Having a LinkedIn Profile that “fits” your use of social media, including a Headline and SUMMARY that allows you the best of PUSH and PULL marketing tactics…
BUSINESS ANALYST: Operations Accounting | Database Administration | Financial Analysis | (more if space allows)
(Start by copying and pasting from your resume… then personalize by putting the nouns back in and adding KEYWORD accomplishments…)
I am a resourceful and productive Business Management professional with over twenty years of diverse and progressively responsible experience in a fast paced dynamic environment. My proven strengths lie within the areas of accounting and administrative assistance. I am used to the dynamic demand of operations accounting, customer service, database management, data collection and analysis, and prioritizing workload. I’ve been reviewed consistently for having a pro-active attitude, focusing on the customers and their needs.
Managers seem to value me as a detail-oriented, critical thinker who thrives in a team environment with diversified stakeholders and clientele, focused on personal development and process improvement. Proficient within proprietary and other systems, as well as Microsoft Excel.
OPERATIONS ACCOUNTING: I was promoted to continue previous retail billing duties with the addition of commercial billing duties for commercial and retail platform. I coordinate with customer service and manufacturing to obtain information related to customer’s account and orders.
DATABASE ADMINISTRATION: I’ve prepared detailed invoices per customer contract for commercial accounts, including credit allowances to customer as required by account contract. I have also assisted with individual account budgets, providing data input of pricing, cost, VAR information.
FINANCIAL ANALYSIS: I prepare detailed invoices, including credit allowances to customer as required by account contract. This requires knowledge of customer contracts, pricing list, invoice discounts and rebates when applicable.
Available for immediate contact at phone# and email address
TASK#2 is to learn the various functionalities that allow you to find new connection, grow and focus your network, and find useful information.
- Join LinkedIn groups and post comments
- Post relevant content in groups
- Post questions
- Promote events in which you are involved
TASK#3 is to exploit the JOBS and job seeking functionalities.